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    AB-723
    Consumer Protection

    Real estate: digitally altered images: disclosure.

    Engrossed
    CA
    ∙
    2025-2026 Regular Session
    0
    0
    Track
    Track

    Key Takeaways

    • Requires real estate agents to disclose when property photos have been digitally altered in advertisements.
    • Mandates that online property listings must include both the altered and original unaltered images.
    • Defines digital alterations as changes to property features like furniture and walls, not basic photo adjustments.
    • Violations of these disclosure requirements constitute a criminal offense under real estate law.

    Summary

    Assembly Member Pellerin's real estate advertising transparency measure would require California real estate professionals to disclose when property images have been digitally altered and provide access to unmodified versions of manipulated photos.

    The legislation creates new disclosure requirements for real estate brokers, salespersons, and their representatives who use digitally modified images in property advertisements. When posting altered photos, they must include a conspicuous statement near the image indicating it has been modified. For online listings under their control, they must also provide the original, unaltered version of any modified images, either directly or through a link.

    The bill specifically defines "digitally altered images" as those modified through photo editing software or artificial intelligence to change property elements like furniture, appliances, flooring, or walls. Standard photo adjustments such as lighting, color correction, cropping, and exposure modifications are explicitly excluded from the disclosure requirements. Under the Real Estate Law, violations of these new provisions would constitute a criminal offense subject to enforcement by the Department of Real Estate.

    Key Dates

    Next Step
    Referred to the Senate Standing Committee on Business, Professions and Economic Development
    Next Step
    Senate Committee
    Referred to the Senate Standing Committee on Business, Professions and Economic Development
    Hearing scheduled for , 1021 O Street, Room 2100
    Vote on Assembly Floor
    Assembly Floor
    Vote on Assembly Floor
    AB 723 Pellerin Assembly Third Reading
    Assembly Appropriations Hearing
    Assembly Committee
    Assembly Appropriations Hearing
    Do pass
    Assembly Privacy And Consumer Protection Hearing
    Assembly Committee
    Assembly Privacy And Consumer Protection Hearing
    Do pass as amended and be re-referred to the Committee on [Appropriations]
    Introduced
    Assembly Floor
    Introduced
    Read first time. To print.

    Contacts

    Profile
    Roger NielloR
    Senator
    Committee Member
    Not Contacted
    Not Contacted
    Profile
    Steven ChoiR
    Senator
    Committee Member
    Not Contacted
    Not Contacted
    Profile
    Tim GraysonD
    Senator
    Committee Member
    Not Contacted
    Not Contacted
    Profile
    Bob ArchuletaD
    Senator
    Committee Member
    Not Contacted
    Not Contacted
    Profile
    Tom UmbergD
    Senator
    Committee Member
    Not Contacted
    Not Contacted
    0 of 12 row(s) selected.
    Page 1 of 3
    Select All Legislators
    Profile
    Roger NielloR
    Senator
    Committee Member
    Profile
    Steven ChoiR
    Senator
    Committee Member
    Profile
    Tim GraysonD
    Senator
    Committee Member
    Profile
    Bob ArchuletaD
    Senator
    Committee Member
    Profile
    Tom UmbergD
    Senator
    Committee Member
    Profile
    Akilah Weber PiersonD
    Senator
    Committee Member
    Profile
    Gail PellerinD
    Assemblymember
    Bill Author
    Profile
    Angelique AshbyD
    Senator
    Committee Member
    Profile
    Caroline MenjivarD
    Senator
    Committee Member
    Profile
    Lola Smallwood-CuevasD
    Senator
    Committee Member
    Profile
    Jesse ArreguinD
    Senator
    Committee Member
    Profile
    Suzette ValladaresR
    Senator
    Committee Member

    Get Involved

    Act Now!

    Email the authors or create an email template to send to all relevant legislators.

    Introduced By

    Gail Pellerin
    Gail PellerinD
    California State Assembly Member
    40% progression
    Bill has passed all readings in its first house and is ready to move to the other house (6/3/2025)

    Latest Voting History

    View History
    June 3, 2025
    PASS
    Assembly Floor
    Vote on Assembly Floor
    AyesNoesNVRTotalResult
    6621179PASS

    Key Takeaways

    • Requires real estate agents to disclose when property photos have been digitally altered in advertisements.
    • Mandates that online property listings must include both the altered and original unaltered images.
    • Defines digital alterations as changes to property features like furniture and walls, not basic photo adjustments.
    • Violations of these disclosure requirements constitute a criminal offense under real estate law.

    Get Involved

    Act Now!

    Email the authors or create an email template to send to all relevant legislators.

    Introduced By

    Gail Pellerin
    Gail PellerinD
    California State Assembly Member

    Summary

    Assembly Member Pellerin's real estate advertising transparency measure would require California real estate professionals to disclose when property images have been digitally altered and provide access to unmodified versions of manipulated photos.

    The legislation creates new disclosure requirements for real estate brokers, salespersons, and their representatives who use digitally modified images in property advertisements. When posting altered photos, they must include a conspicuous statement near the image indicating it has been modified. For online listings under their control, they must also provide the original, unaltered version of any modified images, either directly or through a link.

    The bill specifically defines "digitally altered images" as those modified through photo editing software or artificial intelligence to change property elements like furniture, appliances, flooring, or walls. Standard photo adjustments such as lighting, color correction, cropping, and exposure modifications are explicitly excluded from the disclosure requirements. Under the Real Estate Law, violations of these new provisions would constitute a criminal offense subject to enforcement by the Department of Real Estate.

    40% progression
    Bill has passed all readings in its first house and is ready to move to the other house (6/3/2025)

    Key Dates

    Next Step
    Referred to the Senate Standing Committee on Business, Professions and Economic Development
    Next Step
    Senate Committee
    Referred to the Senate Standing Committee on Business, Professions and Economic Development
    Hearing scheduled for , 1021 O Street, Room 2100
    Vote on Assembly Floor
    Assembly Floor
    Vote on Assembly Floor
    AB 723 Pellerin Assembly Third Reading
    Assembly Appropriations Hearing
    Assembly Committee
    Assembly Appropriations Hearing
    Do pass
    Assembly Privacy And Consumer Protection Hearing
    Assembly Committee
    Assembly Privacy And Consumer Protection Hearing
    Do pass as amended and be re-referred to the Committee on [Appropriations]
    Introduced
    Assembly Floor
    Introduced
    Read first time. To print.

    Latest Voting History

    View History
    June 3, 2025
    PASS
    Assembly Floor
    Vote on Assembly Floor
    AyesNoesNVRTotalResult
    6621179PASS

    Contacts

    Profile
    Roger NielloR
    Senator
    Committee Member
    Not Contacted
    Not Contacted
    Profile
    Steven ChoiR
    Senator
    Committee Member
    Not Contacted
    Not Contacted
    Profile
    Tim GraysonD
    Senator
    Committee Member
    Not Contacted
    Not Contacted
    Profile
    Bob ArchuletaD
    Senator
    Committee Member
    Not Contacted
    Not Contacted
    Profile
    Tom UmbergD
    Senator
    Committee Member
    Not Contacted
    Not Contacted
    0 of 12 row(s) selected.
    Page 1 of 3
    Select All Legislators
    Profile
    Roger NielloR
    Senator
    Committee Member
    Profile
    Steven ChoiR
    Senator
    Committee Member
    Profile
    Tim GraysonD
    Senator
    Committee Member
    Profile
    Bob ArchuletaD
    Senator
    Committee Member
    Profile
    Tom UmbergD
    Senator
    Committee Member
    Profile
    Akilah Weber PiersonD
    Senator
    Committee Member
    Profile
    Gail PellerinD
    Assemblymember
    Bill Author
    Profile
    Angelique AshbyD
    Senator
    Committee Member
    Profile
    Caroline MenjivarD
    Senator
    Committee Member
    Profile
    Lola Smallwood-CuevasD
    Senator
    Committee Member
    Profile
    Jesse ArreguinD
    Senator
    Committee Member
    Profile
    Suzette ValladaresR
    Senator
    Committee Member