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    © 2025 Veeto.
    SB-783
    Government Operations

    Outdoor advertising displays: redevelopment agency project areas.

    Engrossed
    CA
    ∙
    2025-2026 Regular Session
    0
    0
    Track
    Track

    Key Takeaways

    • Extends authorization for certain redevelopment area advertising displays to remain operational until January 1, 2030.
    • Requires local governments to ensure advertising displays provide public benefit and comply with regulations.
    • Imposes $10,000 daily fines on display owners who fail to remove advertising after federal violation notices.

    Summary

    Senator Rubio's proposal to extend the operational timeline for certain outdoor advertising displays within former redevelopment agency project areas would allow these structures to maintain their current classification through January 1, 2030. The legislation addresses displays that were constructed before 2012 and continue to operate within the boundary limits of redevelopment projects as they existed on December 29, 2011.

    The measure maintains existing oversight requirements, with local governments responsible for ensuring displays provide public benefit and comply with federal highway funding regulations. Displays that prompt federal notices about potential highway funding reductions require removal of advertising content within 60 days, with daily fines of $10,000 for non-compliance. Cities and counties must address compliance issues within 30 days of notification from the Department of Transportation or assume liability and indemnification obligations for subsequent enforcement actions.

    This extension applies only to displays that meet specific criteria: location within former project boundaries, construction prior to 2012, and operation as of December 2022. The Department of Transportation retains its enforcement authority under the Outdoor Advertising Act, while local jurisdictions continue their primary compliance monitoring role for displays within their boundaries.

    Key Dates

    Next Step
    Referred to the Assembly Standing Committee on Governmental Organization
    Next Step
    Assembly Committee
    Referred to the Assembly Standing Committee on Governmental Organization
    Hearing has not been scheduled yet
    Assembly Governmental Organization Hearing
    Assembly Committee
    Assembly Governmental Organization Hearing
    Do pass as amended and be re-referred to the Committee on [Appropriations]
    Vote on Senate Floor
    Senate Floor
    Vote on Senate Floor
    Senate 3rd Reading SB783 Rubio
    Senate Transportation Hearing
    Senate Committee
    Senate Transportation Hearing
    Do pass, but first be re-referred to the Committee on [Appropriations]
    Introduced
    Senate Floor
    Introduced
    Introduced. To Com. on RLS. for assignment. To print.

    Contacts

    Profile
    Mike GipsonD
    Assemblymember
    Committee Member
    Not Contacted
    Not Contacted
    Profile
    Marc BermanD
    Assemblymember
    Committee Member
    Not Contacted
    Not Contacted
    Profile
    Blanca RubioD
    Assemblymember
    Committee Member
    Not Contacted
    Not Contacted
    Profile
    Jesse GabrielD
    Assemblymember
    Committee Member
    Not Contacted
    Not Contacted
    Profile
    James RamosD
    Assemblymember
    Committee Member
    Not Contacted
    Not Contacted
    0 of 23 row(s) selected.
    Page 1 of 5
    Select All Legislators
    Profile
    Mike GipsonD
    Assemblymember
    Committee Member
    Profile
    Marc BermanD
    Assemblymember
    Committee Member
    Profile
    Blanca RubioD
    Assemblymember
    Committee Member
    Profile
    Jesse GabrielD
    Assemblymember
    Committee Member
    Profile
    James RamosD
    Assemblymember
    Committee Member
    Profile
    Susan RubioD
    Senator
    Bill Author
    Profile
    Laurie DaviesR
    Assemblymember
    Committee Member
    Profile
    Isaac BryanD
    Assemblymember
    Committee Member
    Profile
    Mike FongD
    Assemblymember
    Committee Member
    Profile
    David AlvarezD
    Assemblymember
    Committee Member
    Profile
    Tina McKinnorD
    Assemblymember
    Committee Member
    Profile
    Diane DixonR
    Assemblymember
    Committee Member
    Profile
    Juan CarrilloD
    Assemblymember
    Committee Member
    Profile
    Blanca PachecoD
    Assemblymember
    Committee Member
    Profile
    Kate SanchezR
    Assemblymember
    Committee Member
    Profile
    Esmeralda SoriaD
    Assemblymember
    Committee Member
    Profile
    Stephanie NguyenD
    Assemblymember
    Committee Member
    Profile
    Tri TaR
    Assemblymember
    Committee Member
    Profile
    Avelino ValenciaD
    Assemblymember
    Committee Member
    Profile
    Greg WallisR
    Assemblymember
    Committee Member
    Profile
    Alexandra MacedoR
    Assemblymember
    Committee Member
    Profile
    Michelle RodriguezD
    Assemblymember
    Committee Member
    Profile
    Jose SolacheD
    Assemblymember
    Committee Member

    Get Involved

    Act Now!

    Email the authors or create an email template to send to all relevant legislators.

    Introduced By

    Susan Rubio
    Susan RubioD
    California State Senator
    40% progression
    Bill has passed all readings in its first house and is ready to move to the other house (6/3/2025)

    Latest Voting History

    View History
    July 9, 2025
    PASS
    Assembly Committee
    Assembly Governmental Organization Hearing
    AyesNoesNVRTotalResult
    220022PASS

    Key Takeaways

    • Extends authorization for certain redevelopment area advertising displays to remain operational until January 1, 2030.
    • Requires local governments to ensure advertising displays provide public benefit and comply with regulations.
    • Imposes $10,000 daily fines on display owners who fail to remove advertising after federal violation notices.

    Get Involved

    Act Now!

    Email the authors or create an email template to send to all relevant legislators.

    Introduced By

    Susan Rubio
    Susan RubioD
    California State Senator

    Summary

    Senator Rubio's proposal to extend the operational timeline for certain outdoor advertising displays within former redevelopment agency project areas would allow these structures to maintain their current classification through January 1, 2030. The legislation addresses displays that were constructed before 2012 and continue to operate within the boundary limits of redevelopment projects as they existed on December 29, 2011.

    The measure maintains existing oversight requirements, with local governments responsible for ensuring displays provide public benefit and comply with federal highway funding regulations. Displays that prompt federal notices about potential highway funding reductions require removal of advertising content within 60 days, with daily fines of $10,000 for non-compliance. Cities and counties must address compliance issues within 30 days of notification from the Department of Transportation or assume liability and indemnification obligations for subsequent enforcement actions.

    This extension applies only to displays that meet specific criteria: location within former project boundaries, construction prior to 2012, and operation as of December 2022. The Department of Transportation retains its enforcement authority under the Outdoor Advertising Act, while local jurisdictions continue their primary compliance monitoring role for displays within their boundaries.

    40% progression
    Bill has passed all readings in its first house and is ready to move to the other house (6/3/2025)

    Key Dates

    Next Step
    Referred to the Assembly Standing Committee on Governmental Organization
    Next Step
    Assembly Committee
    Referred to the Assembly Standing Committee on Governmental Organization
    Hearing has not been scheduled yet
    Assembly Governmental Organization Hearing
    Assembly Committee
    Assembly Governmental Organization Hearing
    Do pass as amended and be re-referred to the Committee on [Appropriations]
    Vote on Senate Floor
    Senate Floor
    Vote on Senate Floor
    Senate 3rd Reading SB783 Rubio
    Senate Transportation Hearing
    Senate Committee
    Senate Transportation Hearing
    Do pass, but first be re-referred to the Committee on [Appropriations]
    Introduced
    Senate Floor
    Introduced
    Introduced. To Com. on RLS. for assignment. To print.

    Latest Voting History

    View History
    July 9, 2025
    PASS
    Assembly Committee
    Assembly Governmental Organization Hearing
    AyesNoesNVRTotalResult
    220022PASS

    Contacts

    Profile
    Mike GipsonD
    Assemblymember
    Committee Member
    Not Contacted
    Not Contacted
    Profile
    Marc BermanD
    Assemblymember
    Committee Member
    Not Contacted
    Not Contacted
    Profile
    Blanca RubioD
    Assemblymember
    Committee Member
    Not Contacted
    Not Contacted
    Profile
    Jesse GabrielD
    Assemblymember
    Committee Member
    Not Contacted
    Not Contacted
    Profile
    James RamosD
    Assemblymember
    Committee Member
    Not Contacted
    Not Contacted
    0 of 23 row(s) selected.
    Page 1 of 5
    Select All Legislators
    Profile
    Mike GipsonD
    Assemblymember
    Committee Member
    Profile
    Marc BermanD
    Assemblymember
    Committee Member
    Profile
    Blanca RubioD
    Assemblymember
    Committee Member
    Profile
    Jesse GabrielD
    Assemblymember
    Committee Member
    Profile
    James RamosD
    Assemblymember
    Committee Member
    Profile
    Susan RubioD
    Senator
    Bill Author
    Profile
    Laurie DaviesR
    Assemblymember
    Committee Member
    Profile
    Isaac BryanD
    Assemblymember
    Committee Member
    Profile
    Mike FongD
    Assemblymember
    Committee Member
    Profile
    David AlvarezD
    Assemblymember
    Committee Member
    Profile
    Tina McKinnorD
    Assemblymember
    Committee Member
    Profile
    Diane DixonR
    Assemblymember
    Committee Member
    Profile
    Juan CarrilloD
    Assemblymember
    Committee Member
    Profile
    Blanca PachecoD
    Assemblymember
    Committee Member
    Profile
    Kate SanchezR
    Assemblymember
    Committee Member
    Profile
    Esmeralda SoriaD
    Assemblymember
    Committee Member
    Profile
    Stephanie NguyenD
    Assemblymember
    Committee Member
    Profile
    Tri TaR
    Assemblymember
    Committee Member
    Profile
    Avelino ValenciaD
    Assemblymember
    Committee Member
    Profile
    Greg WallisR
    Assemblymember
    Committee Member
    Profile
    Alexandra MacedoR
    Assemblymember
    Committee Member
    Profile
    Michelle RodriguezD
    Assemblymember
    Committee Member
    Profile
    Jose SolacheD
    Assemblymember
    Committee Member